Skip to content

Are You Overpaying for Corporate Videos? Here’s What It Should Really Cost

In 2025, videos are no longer just “nice-to-have” marketing assets—they’re brand essentials. Whether you’re launching a product, onboarding teams, or telling your company story, video sits at the center of how brands communicate. Yet, the biggest challenge isn’t should you invest in video. It’s “are you paying the right price?”

Many businesses—especially small and mid-sized ones—end up overspending without clarity on what they’re getting in return. Others underpay and sacrifice quality, leaving a forgettable impression.

In this guide, we’ll break down:

  • What corporate video production should cost in 2025
  • What actually drives the price
  • When bulk video production is the smart move
  • How to identify red flags and save smart
  • What kind of quality you should expect from your investment

Why Corporate Videos Are a Must-Have in 2025

Video content isn’t just for tech giants anymore. Small and mid-sized businesses are embracing video to increase conversions, build trust, and stand out online.

Here’s why:

  • Videos on landing pages can increase conversions by 80% (WordStream)
  • 91% of businesses use video in their marketing strategy (Wyzowl 2025)
  • 72% of customers prefer learning about a product or service through video

But while everyone’s convinced about why video matters, very few understand what it should actually cost—or what value they should expect in return.

What Influences the Cost of Corporate Video Production?

Let’s unpack the real drivers behind video pricing.

1. Type of Video

A 30-second social media promo doesn’t cost the same as a 3-minute brand film. Here’s a rough cost implication by category:

  • Product demo or explainer: simpler edits, basic VO
  • Corporate overview video: scripted, cinematic, voiceover
  • Training videos: volume-focused, may involve bulk editing
  • Brand story / anthem film: high-end production with emotional storytelling

Each format demands different resources—script complexity, crew size, post-production, and deliverables.

2. Pre-Production (Often Undervalued)

This includes:

  • Creative discovery sessions
  • Scripting
  • Storyboarding
  • Shot planning
  • Casting & location scouting (if applicable)

Agencies that don’t charge for this often shortchange you on strategy. At DailyMobDesign, we include creative planning as a core value—not a separate fee.

3. Production Quality & Setup

Costs go up when:

  • There’s a larger crew (DOP, assistant, stylist, etc.)
  • Equipment is cinematic (lighting rigs, stabilizers, multi-cam)
  • Location rentals or sets are involved
  • There’s talent (actors or presenters)

But these should be priced transparently—not used to inflate budget unnecessarily.

4. Post-Production Needs

Editing isn’t just about cutting clips:

  • Motion graphics & animation
  • Sound design, music licensing
  • Color grading
  • Subtitles (multi-language?)
  • Revisions

The more polish, the more hours—this is where cost often sneaks in.

5. Deliverables & Versions

Do you need:

  • Horizontal and vertical edits?
  • Short social cuts?
  • Multi-language subtitles?
  • Multiple brand intros/outros?

Each adds to editing time. But if scoped well, this is where bulk video production becomes your budget’s best friend.

How Much Should Corporate Video Production Cost in 2025?

Here’s a transparent industry average breakdown:

Video TypeEstimated Range (USD)
Simple talking-head (1 min)$500 – $1,200
Animated explainer$1,200 – $4,500
Corporate story video$2,500 – $7,500
Full brand film$5,000 – $15,000+
Bulk package (10–20 videos)$7,000 – $20,000

These are baseline estimates. Pricing depends on quality, experience, scope, timeline, and number of outputs.

Are You Overpaying? 5 Warning Signs

  1. No clarity on deliverables
  2. You’re paying per edit or revision
  3. Only one version is included (no verticals/social cuts)
  4. Scripting is charged extra—but weak
  5. You’re working with middlemen—not a direct team

Great agencies are transparent and collaborative—not vague or transactional.

Bulk Video Production: More Videos, Less Cost Per Asset

If you’re planning multiple videos over time, batch them. Here’s why:

  • Saves time: One pre-production plan for multiple shoots
  • Saves money: One crew, one location = 10 videos
  • Saves confusion: Creative consistency across all outputs
  • Speeds delivery: Editing is templated and streamlined

Our bulk video packages often save clients 40–60% compared to ordering one-off projects each month.

Example: A SaaS brand needed 15 onboarding videos.
Old way: $800/video × 15 = $12,000
Our way: Bulk package for $7,200 — faster, consistent, better.

What You Should Expect from Your Agency (DailyMobDesign Standard)

ServiceIncluded
Discovery & creative strategy
Scriptwriting
Voiceover & music
Editing & motion graphics
Two revision rounds
Vertical, square & landscape exports

We don’t charge separately for things that are essential to delivering a great video.

Stop Guessing Your Video Budget. Let’s Build It Right.

Whether you need one high-impact video or a scalable bulk campaign, we’ll design a package that works for your goals—and your budget.

 Get Your Custom Quote Now

 

FAQs

1. How much should I budget for a 2-minute corporate video?

Expect $1,500–$5,000 depending on scripting, quality, and number of outputs. Learn more

2. Is it cheaper to do a bulk video package?

Yes, you save on pre-production, crew, and editing when shooting multiple videos together.

3. What’s the average turnaround time?

1–3 weeks depending on volume. Bulk projects are delivered in structured phases.

4. Do I need a big budget for video?

Not at all. We work with startups and SMBs every day. Talk to us about flexible pricing.

5. What’s the ROI of video?

Landing page videos boost conversions by up to 80%. Plus, good video builds brand trust long-term.

6. What’s included in your packages?

Scripting, edits, VO, social cuts, verticals, revisions. See services

Final Thoughts

Corporate video isn’t cheap—but it shouldn’t be confusing. If you’re investing in content, you deserve clear pricing, real value, and an output that moves your audience.

At DailyMobDesign, we build video systems, not just single files. From strategy to delivery, we make sure every second you pay for works harder.